Nick Pancheau Interview: The Business of Woodworking

In this video, Nick Pancheau from Billings, MT shares his thoughts on marketing and branding for your business. He has worked hard, not only to design his furniture product line, but also to develop a strong marketing plan and brand image.

Nick's site is a great example of what a good website should be. It is clean, functions smoothly, and represents the style of his work very well. You can see it at PareFurniture.com

When you visit Nick's site, be sure to drop him a line of thanks. Nick is a great guy and he has really shared some solid information with us.

Nick has a great promo video created by Brian Murnion of Chute Media in Billings, MT. It is very professionally done and is a great another great example of marketing and ways to promote your brand. Brian also did the photography for Nick's site. Hiring a professional like Brian definitely makes a difference in product presentation. 

Since the interview with Nick, he has started selling his work at Sonder Mill. Sonder Mill is the perfect outlet for the style of Nick's product. I think this is a good example of how Nick knows his market and where to reach it. Check out Nick's page at Sonder Mill. 

Be sure to check out more at the Sonder Mill website. A lot of people try selling at Etsy, Custom Made, and a few other sites, but Sonder Mill really stands out above the rest. Keep in mind you need to have the right product to meet the potential customers that shop there. 

Nick has a second woodworking business going with another creative friend, Sean Thomas. They are making pipes and selling them. This business venture is called the Montana Pipe Collective and you can check out them out on the Montana Pipe Collective FaceBook Page.

I am fortunate to know a lot of creative people. Sean Thomas is definitely among them and you can check out his work at MyAngryPanda.com

The Montana Pipe Collective target demographic: elderly women:)

I know a lot of people that make their living from the shop. It can be done but not without risk and hard work, so it has to be done with a good amount of business acumen.  There is a large amount of investment in time and money on the front end in hopes that you will get a return, so proceed with a good plan and follow through with strong action.

I hope that you have found this series to be helpful with the various perspectives on the business of woodworking.

Other videos in this series;

Episode 34 How I Sell My Woodworking Projects - I share how my opportunities come about to sell my work and this kicks off the series

Episode 35 Brad Bernhart Interview - Brad makes kitchen utensils

Episode 36 Scott Enloe Interview - Scott is a woodwright that builds beautiful canoes and furniture

Your friend in the shop-

Todd A. Clippinger

Share the Love - Share the Knowledge

Scott Enloe Interview: The Business of Woodworking

In this video, Scott Enloe, a woodwright from Great Falls, Montana, gives some insight into his business and shares with us some good advice on the business of woodworking. 

You can see Scott's gallery of work at www.ScottsBoatWorks.com. He does some pretty nice work building everything from fine furniture to strip canoes that have been featured in Playboy Magazine. Bet I got your attention now, don't I?

Strip Canoe...Playboy...it's just too funny but true:)

OK, let's stay focused here.

Scott has achieved a high level of craftsmanship in his work and is recognized by the Montana Circle of American Masters. 

When you check out Scott's site be sure to drop him a line and say "Thanks" for taking the time to share with us about his woodworking business and giving insightful advice. I had never met Scott until I introduced myself at SummerFair and asked for an interview. He is a really great guy, and shared freely simply because I asked.

So let's get on with it! I hope you enjoy the video and find it helpful.

Other videos in this series:

Ep. 34 How I Sell My Woodworking

Ep. 35 Brad Bernhart Interview

Ep. 37 Nick Pancheau Interview

Your friend in the shop-

Todd A. Clippinger

Share the Love - Share the Knowledge



Brad Bernhart Interview: The Business of Woodworking

I this video, woodworker Brad Bernhart of Red Lodge, Montana shares a little about his business, the importance of lean manufacturing, and where he sells his work. 

Check out Brad's website www.EarlyWoodDesigns.com to see his wonderfully designed and custom made kitchen utensils. Take note: his site is a great example of what a good website should be for a business.

When you check out his site, drop Brad a line saying "Thanks" for the great information that he has generously shared. I did not previously know Brad until I met him at SummerFair and asked him for an interview. I think it would be awesome to let him know that he has helped us out with his information and time as he shared some solid business information.

This video is part of a series where we are exploring how different woodworkers run their business and sell their work.

Other videos in this series: 

Ep 34 How I Sell My Woodworking Projects

Ep 36 Scott Enloe Interview

Ep 37 Nick Pancheau Interview

I hope you enjoy the video, find it helpful, and informative.

Your friend in the shop-

Todd A. Clippinger

Share the Love - Share the Knowledge

How I Sell My Woodworking Projects

In this video I answer one of the most common questions that I get from woodworkers: How do I sell my woodworking projects?

Since I can offer only one point of view and experience, I also interviewed 3 other woodworkers and will release what they share in the next videos that follow.

Even though we are all woodworkers, we all build different things and have different experiences in selling our items. This will provide a lot more information and inspiration to anybody looking to sell their woodworking projects. 

For those interested in reading woodworking business magazines I recommend WoodShop News and Cabinet Maker FDM.  These magazines directly address the business of woodworking and manufacturing. 

If you are interested in becoming part of a professional community of online woodworkers, I recommend WoodWeb. Warning: WoodWeb is very strict about members being professional woodworkers and wood shops, hobbyists are ejected and blocked. There are plenty of online communities dedicated to hobby woodworkers so WoodWeb has worked hard to keep itself the best destination for pro's to gather and support each other. 

Stay tuned for the next 3 videos in this series where each woodworker shares information about their business which will inspire and inform others looking to sell their woodworking projects.

Other Videos in this series:

Ep. 35 Brad Bernhart Interview

Ep. 36 Scott Enloe Interview

Ep 37 Nick Pancheau Interview

I hope you enjoy the video and find it helpful.

Your friend in the shop,

Todd A. Clippinger

Share the Love - Share the Knowledge


Demystifying Door Construction

Constructing passage doors can seem intimidating. In this video I share with you how I built a custom door and demystify the process of door construction. 

One of the ideas that I really want to impress on everybody is this: Don't be intimidated by new projects. Consider this when approaching a new project; most of the woodworking actions needed for it, you have done on other projects. By recognizing this, you create the mindset that you need to build something which seems intimidating such as a door. 

I hope you enjoy and find the video helpful.

Your friend in the shop-

Todd A. Clippinger

Share the Love - Share the Knowledge